National: The $5 billion presidential campaign? | The Hill
The 2016 presidential election could cost as much as $5 billion, according to top fundraisers and bundlers who are already predicting it will more than double the 2012 campaign’s price tag. Behind-the-scenes jockeying to raise big bucks from bundlers connected to super-PACs and third-party groups is well underway, even with no top-tier candidates officially in the race. Potential candidates with proven fundraising prowess, such as 2012 GOP presidential nominee Mitt Romney, former Florida Gov. Jeb Bush and New Jersey Gov. Chris Christie, are throwing political elbows at each other to secure donors’ money at an early stage in the race. And then there’s Hillary Clinton. In private conversations, allies to the former secretary of State are predicting that the campaign totals on their end alone might surpass $1.5 billion and go as high as $2 billion.