National: Facebook sticking with policies on politicians’ lies and voter targeting | Alexandra S. Levine and Zach Montellaro/Politico
Facebook is standing by its policies that allow politicians to lie to voters, while targeting their ads at narrow subsets of the public — decisions with vast implications for the more than $1 billion in online campaign messaging expected in this year’s elections. The online giant announced Thursday morning that it is not changing the most controversial elements of its approach to campaign ads, after months of a debate that has divided Silicon Valley and brought Facebook a barrage of criticism from Democrats. The critics have been most incensed by Facebook’s refusal to fact-check politicians’ claims, accusing the company of knowingly profiting from deception. Facebook has defended the policy on free-speech grounds, saying voters should be the ones scrutinizing politicians’ messages. The company’s separate decision not to limit “microtargeting” is probably welcome news to candidates of both parties, who value the ability to tailor messages based on data such as a voter’s age, gender, neighborhood, job or sports fandom. President Donald Trump’s campaign has pushed Facebook not to limit ad-targeting, a step Google took in November, and accused Twitter of trying to “silence conservatives” when it banned political ads altogether in October.