Thailand: The economics of election campaign posters | Bangkok Post
When an election is called, there is not much that MP candidates can do to promote themselves to the public and win that coveted ‘X’ in front of their numbers.
The natural thing to do is for candidates to meet people in their constituencies and give them name cards, flyers or pamphlets detailing their policies. But this can be time-consuming and expose them to the risk of being publicly embarrassed by supporters of their rivals.
Devising ploys or staging stunts to attract public attention is possible but does not always guarantee space in mainstream media, much less votes unless the activities are really extraordinary. For example, three candidates recently lay in coffins for photographers to signify the dangers of campaigning, and as a way to ward off malign spirits according to their belief.