National: TechScape: As the US election campaign heats up, so could the market for misinformation | Kari Paul/The Guardian
Twitter, now rebranded as X, has reversed its global ban on political advertising since 2019, raising concerns about the potential spread of misinformation ahead of the 2024 elections. This shift in policy is attributed to Elon Musk’s push for profitability and his identification as a “free speech absolutist.” Musk’s decisions, including the lifting of bans on accounts like Donald Trump’s, have sparked alarm among experts, who worry that these policy changes, coupled with workforce reductions, could hamper the platform’s ability to combat misinformation. Other platforms like YouTube and Meta have also made policy reversals regarding election integrity and the reinstatement of accounts spreading misinformation, potentially creating an environment ripe for misinformation wars. Additionally, the rise of generative AI poses a new risk for manipulating public perception on a large scale. Read Article