As the United States moves into the final month of the 2016 Presidential election, both candidates have been trying to gain advantage over the other by using various outreach methods such as using the internet to get the upper hand. However, in a recently released study on internet usage and voter turnout, the candidates may be doing a disservice to their campaign as the study has shown that an increase in internet usage has decreased the voter participation rate in the last couple of Presidential election cycles. The study done by Dr. Heblich of the University of Bristol’s Economics department, has shown that an increase in information on the internet and the increase in consumption has created a “crowding out effect” for voters. “To the extent that online consumption replaces the consumption of other media (newspaper, radio, or television), with a high information content, there may be no information gains for the average voter, and in the worst case, even a crowding out of information”, Dr. Heblich said in regarding his study.